Streamlining Shift Operations with User-Focused Design
Zshift is a platform that automates shift management for businesses. The goal is to redefine the user experience, designing a cohesive dashboard, and enhancing mobile functionality.
Challenge
Zshift, a shift automation platform, faced challenges with an outdated website and a dashboard that lacked intuitive design. Users found it difficult to navigate the platform, leading to inefficiencies and frustration. The mobile app also needed new features to align with evolving user needs, while the lack of a cohesive design system created inconsistencies across the product.
Results
The redesign delivered a user-friendly website, an improved dashboard, and an enhanced mobile app with added features. These changes streamlined workflows for users and improved overall satisfaction. A new design system brought consistency and scalability to the platform.
35%
Improved onboarding process
54%
User Engagement
80%
Design system Utilization
My Role & Responsibilities
Product Design Strategy
Defined design goals and success metrics in collaboration with the product manager and engineering lead to ensure alignment with business objectives.
End-to-End Design Execution
Led the design process from discovery to final UI delivery
Process
Research & Discovery:
Conducted heuristic evaluations on the existing platform, competitor analysis, and stakeholder interviews to identify usability gaps and market differentiation opportunities.
Information Architecture:
Restructured the dashboard’s layout, simplifying the navigation and categorizing features for easier access.
Design System Creation:
A comprehensive design system was built to ensure consistency across all platforms, making future updates more efficient.
Wireframing & Prototyping:
Wireframes and prototypes were created to visualize the new layout and gather feedback before finalizing designs.
UI/UX Design:
High-fidelity designs were developed for the website, dashboard, and mobile app, focusing on usability and aesthetic appeal.
Website
Mobile App
Dashboard
Testing & Iteration:
Usability testing with real users helped refine the designs further, ensuring they met user needs effectively.
Collaboration & Handoff:
Worked closely with developers to ensure seamless implementation, providing all necessary assets and documentation.
“ We’ve received so much positive feedback from our users since the redesign. The improved usability has made a big impact on our operations.”
Demola
CEO, Co-founder | Zshift
Conclusion
The Zshift redesign was a success, resolving usability challenges and providing a cohesive, user-friendly experience. By streamlining workflows and enhancing the platform's aesthetics, the redesign not only improved user satisfaction but also supported the platform's growth and scalability.